Marketing a Unique Industry with Madison Andrade

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If you’re finding it tough to keep your business a float with marketing trends that seem to rapidly evolve each day, you’ll want to hear this. We met up with Madison Andrade at NCBA this week. She is the head of marketing for Agzaga (agriculture’s Amazon), and talks marketing strategies, breaks down the world of ecommerce, and more!

In this episode, Marketing a Unique Industry with Madison Andrade, we cover: 

  • Building your customer base and brand recognition

  • Methods to hone in on your target audience, such as the use of influencers

  • How Agzaga is making a break in the ecommerce world to bring people in rural America the products they need

  • A sweet tid bit about the world of livestock judging, and the lifelong skills that come from it

Resources & Links: 

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Hey all, welcome to our new podcast format! Join host, Karoline Rose-Bohannan, the leader and heart of our companies, as she shares the latest to help start, improve, and expand the rural or ranch business. She visits with industry experts to get honest ins and outs of the cattle business. Not only that, Karoline covers new topics while she’s on the go in our new Ranch Curious, Market Update, and Q & A segments! What are those? Be sure to subscribe and find out!

Looking for more episodes like this one? We have handpicked these past episodes so that you can keep up on what is happening in our industry!

*Cattleman U assumes no responsibility or liability for any errors or omissions in the content of this episode. These conversations are the experiences told by our guests and should be considered as such. The information contained is provided on an "as is" basis with no guarantees of completeness or accuracy.

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Cattle Market Update - Week 4 of January with Karoline and Jordyn